HELP: Career Direction

I'm in a point where I dread going to work everyday. I work FT 80 hrs/pay period in the Progressive Care Unit. While I enjoy doing paperwork & patient education, there are just moments that you feel not respected because "you're just a nurse" and patients/relatives just feel the need to call you to do trivial things (you know what am talking about).

I like helping people, yes, but I don't think I can deal with this for long. I know i can still help people and earn similarly or even better with other career tracks. So am trying to decide what to do to change my situation. I would appreciate any insight.

I like educating people about their prognosis, their medications, etc. I like answering questions and solving problems. I'm also versed with technology. I like working with computers. I've built websites for businesses including an ecommerce for a pharmacy. I also have experience with retail pharmacy management. My family owns a pharmacy.

For now, I'm thinking of these career choices:
-- Family NP
-- Informatics
-- Pharmacy
-- Case Management

But I have limited insight from these careers. I only know what I read about them. If you've been there done that, I appreciate your opinion. You may have another idea too, feel free to share.

Tell me too about practicalities like how quick of a change it would be, how expensive to prep for change, return of investment, etc.

Thanks so much.